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EVERY SIP YOU TAKE. FOR EVERY OCCASION A FITTING BEER. bREWED WITH PASSION AND CRAFTSMANSHIP. 

Now under the leadership of Asahi Premium Brands Grolsch is different, self-willed. We call it character. Character is not getting lead by others but having the confidence and conviction to choose your own path. Being who you are: real, sincere and authentic.

From the bold spirit of those like Willem Neerfeldt, to the pioneering nature of Peter Kuijper and the devotion to authenticity from every family since. Grolsch truly is a product of its people.

Asahi Premium Brands Range